Deskripsi Pekerjaan
Join our dynamic marketing team at Innovatech Indonesia and shape the future of digital engagement! We're seeking a creative Digital Marketing Specialist to drive brand growth through innovative campaigns. As a key player in our Jakarta-based team, you'll leverage cutting-edge strategies to captivate audiences and deliver measurable results in Indonesia's vibrant digital landscape.
At Innovatech Indonesia, we foster a culture of innovation and continuous learning. You'll collaborate with cross-functional teams to transform marketing concepts into impactful digital experiences that resonate with Indonesian consumers. This role offers competitive compensation, professional development opportunities, and a chance to make significant contributions to Indonesia's digital economy.
Tanggung Jawab
- Develop and execute comprehensive digital marketing strategies across SEO, SEM, social media, and email marketing channels
- Manage and optimize multi-platform advertising campaigns with measurable ROI targets
- Conduct market research and competitor analysis to identify emerging trends and opportunities
- Create compelling content (copy, visuals, videos) aligned with brand voice and audience preferences
- Analyze campaign performance using Google Analytics and marketing automation tools
- Collaborate with design and product teams to ensure cohesive brand experiences
- Lead digital marketing initiatives for new product launches and seasonal campaigns
- Prepare monthly performance reports and strategic recommendations for stakeholders
Kualifikasi
- S1 degree in Marketing, Communications, or related field with 3+ years digital marketing experience
- Proven expertise in managing Google Ads, Facebook Ads Manager, and programmatic advertising
- Advanced proficiency in SEO/SEM tools (SEMrush, Ahrefs) and analytics platforms
- Strong understanding of Indonesian digital ecosystem and consumer behavior
- Exceptional written and verbal communication skills in Bahasa Indonesia
- Experience with marketing automation platforms (HubSpot, Mailchimp) and CRM systems
- Portfolio demonstrating successful campaign results and creative executions
- Certifications in Google Ads, Analytics, or Facebook Blueprint preferred